Keyword research is the cornerstone of a successful SEO strategy. For brands and startups, understanding the language your audience uses is crucial to enhancing visibility, attracting the right traffic, and converting visitors into loyal customers. This guide outlines a five-step process to help you identify and leverage the keywords that matter most to your mission-driven business.​

SEO is a powerful tool for lead generation, offering a sustainable and cost-effective way to attract and convert high-quality leads. By focusing on user intent, optimizing your website, and providing valuable content, you can build a robust pipeline of prospects ready to engage with your business.​

On-page SEO involves optimizing individual web pages to rank higher and attract more relevant traffic in search engines. This encompasses both the content visible to users and the HTML source code. Unlike off-page SEO, which focuses on external signals like backlinks, on-page SEO is entirely within your control.​ Read on to discover more from Mulburry Studio.

Google has just wrapped up its latest major core update, and it’s already shaking up the SEO landscape. But don’t worry, Mulburry Studio has you covered. We’ve broken down exactly what this means for your business and how you can adapt to stay ahead of the curve.