Google's March 2025 Core Update – Mulburry’s Take

SEO

Google has just wrapped up its latest major core update (March 2025), and it’s already shaking up the SEO landscape. But don’t worry, Mulburry Studio has you covered. We’ve broken down exactly what this means for your business and how you can adapt to stay ahead of the curve.

What Happened in the March 2025 Google Core Update?

This latest update from Google aimed to further improve the quality and relevance of search results. It's been a significant shake-up, especially for industries like healthcare, education, retail, and media. Websites across these sectors experienced noticeable shifts in their search rankings, highlighting how seriously Google takes the authenticity and relevance of content.

3 Major Changes to Look Out For After Google’s Latest Core Update

1. Quality over Quantity

Google continues to favor content demonstrating Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT). Sites offering superficial or auto-generated content are facing big hits in their rankings.

2. User Intent is King

Content tailored precisely to answer users’ queries with depth and accuracy has gained even greater priority.

3. Reevaluating User-Generated Content

Platforms with extensive user-generated content, like forums and Q&A sites, have experienced mixed impacts, some thriving, others declining, based on their moderation, quality, and usefulness.

What Does The Latest Google Core Update Mean for Your Business?

Google’s March 2025 update reinforces a crucial truth: SEO is about more than just keywords and backlinks. It’s about genuinely helping your audience by providing valuable, accurate, and insightful content. This update is a clear signal to double down on creating engaging, informative, and authoritative content that your audience truly values.

Mulburry’s 3 Recommendations for Staying Ahead of the Google Core Update Curve:

1. Boost Your Content Game

Now is the time to invest in content that’s not just SEO-friendly, but also genuinely insightful and engaging. Aim for originality, depth, and user value.

2. Align Content with Searcher Intent

Understand your audience deeply. What questions are they asking? How can your content solve their problems? Make sure every piece of content you produce directly addresses these questions.

3. Optimize for Featured Snippets and SERP Features

Structured content that answers specific queries concisely can significantly boost your chances of capturing coveted positions, like featured snippets and “People Also Ask” boxes.

Seize the Opportunity

While Google’s core updates can seem daunting, they're a powerful reminder that your audience deserves the best content and user experience possible. Businesses that embrace these changes don’t just survive; they thrive.

At Mulburry Studio, we’re dedicated to staying at the cutting edge of SEO trends. We’re already helping our clients adapt to this update and position their brands for sustained digital success. Curious about how your site stacks up post-update?

Take Action Today. Book your FREE SEO audit with Mulburry Studio now. We’ll help you pinpoint opportunities for improvement, ensuring that you’re always one step ahead of the competition.

Ready to elevate your SEO strategy? Get your complimentary SEO audit, or book a free consultation with our experts.

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